Monday, February 7, 2011

Maruti SX4 diesel to launch tomorrow.

Maruti SX4 the sedan to be launched tomorrow which is expected to be a safe bet for Maruti Suzuki India. The sedan's petrol version is already a popular car model and by launching the diesel car version it will add fuel in the intense competition. The diesel version of Maruti SX4 is an aspired car model which will be powered with 1.3 multi jet diesel engine also suffixed in the Tata Indigo Manza, Fiat Linea. Maruti SX4 diesel version is designed to weigh lighter than 70 kg to achieve excellent fuel economy and greater performance.

Maruti SX4The new sedan is expected to give ardent competition to the major rivals in Indian auto industry. In the European auto market, Maruti SX4 is powered with 1.9 litre mill fetched from Fiat the Italian auto mobile makers. While the diesel version which will be up on the Indian shores will be affixed with 1.3 Multi-jet powertrain, the same is also loaded in Maruti Swift and Maruti Swift Dzire car models matted with VGT (variable geometry Turbo).

Maruti SX4
Maruti though holds 50 per cent of the market share however, it is mainly because of its hatchback. The company will face stiff competition from the German auto mobile's Volkswagen Vento which is scoring the top position in the sedan segment. While Maruti's holds advantage in the price segment and brand name it owns. With a smart marketing strategy it is sure to achieve the same status for Maruti SX4 diesel version which it enjoys for its hatchback.

Maruti SX4Maruti SX4 diesel is expected to be launched with a price tag of Rs 6.99 lakh and it looks like a great bet for the Indian auto buyers as the price conscious buyers will have an excellent option. Maruti SX4 for January '11 registered sales of 2159 units out of 109743 total car sales and have kick started the year on a positive note. The Indian auto mobile maker recently added a new premium luxury wagon in its portfolio Maruti Kizashi. It is the company's first premium car model it can be said that the Indian auto giant is looking at entering the luxury car segment. It is for sure so much action is happening only to safeguard the Maruti Suzuki's Indian auto market share.

New cars to look forward to this year include Tata Manza Elan, Volvo S60, Nissan Sunny, Maruti Cervo, Hyundai Avante, Toyota Etios Liva and Honda Brio.

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